When it comes to the digital world, always remember that your business is open to everyone! It does take all of the above-discussed points to make your venture a success, but there are some particulars to remember even after you have successfully established your marketing channels and automation tools. Even a good result with the …
Benefits and Importance of Digital Marketing: Beyond SEO and AdWords!Read More »
No doubt that digital marketing has revolutionized the process of consumerism, that too quite extensively. The central aspect which the internet has provided to the otherwise traditional marketing strategies is the concept of globalization. With a platform that literally dissolves borders and helps you connect not just to the audience particular to an area but …
How Digital Marketing Transformed the Consumer Buying Process?Read More »
One example of why one should never disintegrate traditional marketing techniques from the online ones is the loss Pepsi suffered when it shifted its entire arena of advertising from television to various social platforms. If you believe that digital marketing is an entirely fresh concept with a new set of rules and techniques, well, you …
How to Integrate Traditional and Digital MarketingRead More »
Choose your marketing automation tool wisely. To maintain all your multiple marketing channels, you would need a platform which can fit your needs in a customized manner. Prioritize your marketing channels. Differentiate and segregate the channels which result in the most incoming at your site. Survey the people who fall under the type of your …
10 Digital Marketing Strategies that Work: A Complete GuideRead More »
Loading Speed: If your page takes more than 3 seconds to load, then you tend to lose about 40% of the traffic on your site, which is a tremendous loss considering all the potential customers that withdraw. To get the maximum out of online marketing, you need to make sure that the loading speed of …
Digital Marketing through Analytics of Consumer BehaviorRead More »
Hubspot: Hubspot is a software delivering a vast number of features relating to marketing automation. It covers almost all channels including SEO, E-mails, social media, etc. Eloqua: You name it, and Eloqua has got it, be it lead management or campaign management, segmentation or specific targeting. Pardot: This platform provides you with customized inputs for …
10 Marketing Automation Tools that can Change Your Small BusinessRead More »
While marketing online, it is a prerequisite to plan upon a strategy along which they will base their promotional blueprint to make a brand image for their business or to boost the popularity of their product. The two phases in which it can be done include the short-term and the long-term plans. The strategies in …
Short Term Vs. Long-Term Digital Marketing Strategies for SuccessRead More »
While promoting a brand or a product, what you aim at through marketing channels is: Traffic generation on your site. Sales generation. Brand awareness through contextual and visual advertising. But how does one ensure marketing on a large enough scale? Naturally, you cannot singlehandedly manage all the responses and reverting which are required repeatedly as …
Before dashing into the world of Online advertising, one needs to know the essential tricks and techniques of this field. The first question one needs to know the answer to is, what are marketing channels and how should one utilize them for benefiting their promotion agenda? Marketing channels are basically the various platforms and methods …
How to Choose the Best Digital Marketing Channel for Your Business?Read More »
It is presently 2018, and the majority of us still feel like 2008 was 3 years ago, meaning that time flies faster than we can imagine. And if we fail to keep track of all that is changing and reforming, especially since the technological boom has exponentially escalated the overall development in the twenty-first century, …
Online Advertising: Learn About Advertising OnlineRead More »
